#employee-communications

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#live-nation-antitrust-litigation #pricing-practices #vip-services #government-enforcement
Media industry
fromArs Technica
4 days ago

Live Nation director boasted of gouging ticket buyers, "robbing them blind"

Live Nation employees discussed raising prices for VIP parking and club access, prompting government antitrust litigation scrutiny over whether the messages demonstrate anticompetitive pricing practices.
fromPR Daily
2 months ago

Why internal marketing is essential for internal communications - PR Daily

External marketing speaks to the public. It's aimed at customers, both current and potential. Internal marketing, however, is meant for employees. The two audiences may overlap in some aspects - age, location, income level - but remain distinct groups with a different relationship to the company. As noted earlier, the goal of external marketing is to generate more revenue for the business, whether that's through more sales or subscriptions.
Marketing
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