Sequels offer continuity and nostalgia, allowing characters and communities to evolve in familiar worlds, reflecting life's cycles and human experiences.
Sequels offer continuity and nostalgia, allowing characters and communities to evolve in familiar worlds, reflecting life's cycles and human experiences.
At CBS, Everything Old Is New Again, Including NCIS'
CBS continues to dominate broadcast television by leveraging established franchises and delivering high ratings with a combination of returning and new series.
The Barbie playbook: How Mattel's CEO is transforming the toy maker into an entertainment company
Mattel is transforming from a toy manufacturer into an entertainment powerhouse by developing franchises and leveraging successful IP, starting with Barbie.