#growth-metrics

#growth-metrics

Visitor = your user / audienceThey come with expectations, emotions, and limited time. Access = your entry pointsLanding pages, SEO/social entry, app open, onboarding, login, paywall moments, notifications - everything that determines whether they can enter smoothly. Zones/Platforms = contextsHome, feed, article page, video page, search, profile, commerce, chat - each is a "zone" with a promise. Rides/Attractions = featuresRecommendation modules, player, comment, follow, save, share, checkout, personalization, bundles - anything interactive that creates value.

Since its launch in July 2023, Threads has gone from Meta's "what if" project to one of the most talked-about social media platforms in the world. What started as an alternative to Twitter/X has found its own rhythm. It now attracts millions of active users, sparks cultural moments, and gives both creators and brands another space to join the conversations that matter most - no matter how niche.

This Builder Stage session brings together Katie Stanton ( Moxxie Ventures), Thomas Krane ( Insight Partners), and Sangeen Zeb ( GV). They've seen thousands of decks, led major rounds, and helped steer startups from scrappy beginnings to breakout scale. You'll hear what actually moves a pitch from "maybe" to "we're in," including the metrics that matter, how to tell your growth story, and what causes investors to walk away.