Marketing techfromDigiday1 month agoIn Graphic Detail: eMarketer forecasts how digital marketing will evolve in 2025, and beyondDigital ad spend growth is slowing, with estimates dropping to 8.7% by 2028 compared to previous double-digit rates.
Marketing techfromMarketing Dive3 months agoGoogle's ad business remains robust despite macro, regulatory threatsGoogle exceeded revenue projections in Q1, but faces headwinds from economic uncertainty and antitrust scrutiny.