Media industryfromAol4 days agoThe Catch-22 of Modern Marketing Campaigns: 'We Are Targeting Our Way to Oblivion'The digital advertising landscape is vast and requires authentic engagement to resonate with audiences, especially younger consumers.
fromTechCrunch3 weeks agoNYC startupRunway, best known for its video-generating models, raises $300M | TechCrunchRunway secured $300 million in funding to enhance its AI media production capabilities and aims to expand into a new media ecosystem.
Media industryfromThe Verge4 months agoMatt Pearce on media 'at the slaughter-bench of history'The media ecosystem is increasingly influenced by platforms, undermining traditional journalism.
fromwww.mediaite.com5 months agoMiscellaneousMSNBC Analyst Says Dems Losing at Winning Over Lost and Lonely' Men: We Don't Have the Equivalent of Joe Rogan'Democrats must develop a robust media ecosystem akin to Republicans to combat radicalization and engage constituents.Building a structure to connect emotionally with voters is essential for the future of the Democratic Party.
fromDigiday11 months agoMarketingHow indie agencies will compete with holding companies during the upfrontAgility and flexibility are crucial for independent agencies to compete with holding companies in the evolving upfront marketplace.
fromSFGATE9 months agoMedia industryAn oil company dominated this Bay Area city's news. Now, that's set to change.Richmondside, an independent news site, challenges the dominance of an oil company-funded news source in Richmond's media ecosystem.