The 'Knit & Sew Shop' is now available in all Michaels stores across the U.S. and Canada, featuring the Joann name and logo as a dual-branded shop, with a curated assortment of threads, sewing notions, and yarn-with fabric also available in most stores. The selection will also include the Big Twist yarn collection-hitting shelves at the end of October-which was a favorite among Joann's loyal customers, and was part of Michaels' purchase of Joann's intellectual property (IP).
Michaels has about 30 stores in the Bay Area. Michaels earlier this year bought the Joann name, and the Knit & Sew Shop will feature some of the defunct chain's private-label brands, including Big Twist yarn. Fabrics will be available in more than 1,000 Michaels stores, with cutting tables for the sale of fabric by the yard planned for 650 outlets by mid-October, the announcement said.