#off-market-listings

#off-market-listings

"Certain large real estate brokerages are pushing sellers to begin listing their properties privately, claiming that it's advantageous to the marketing strategy - despite what the basic logic of supply and demand might tell us," she wrote in Inman in July. But in an email to Coldwell Banker agents sent last week, she wrote about the firm's "exciting updates" to its Exclusive Look platform that will give agents "more flexibility in marketing properties."

I’ve yet to see convincing data that says keeping a home off the market nets a better deal for the seller.