Why Taika Waititi keeps making Super Bowl commercials
Taika Waititi directs commercials, using ad work—including multiple Super Bowl spots and a new Pepsi spot featuring Coca-Cola's polar bear—to keep his creative skills sharp.
Pepsi's Misguided Ad Campaign That Attempted To Create A Pop Culture Statement Failed Spectacularly - Tasting Table
Pepsi's 2017 Kendall Jenner commercial appropriated protest imagery and provoked a swift, widespread backlash for appearing tone-deaf and opportunistic.