#publisher-analytics

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#ai-search-visibility #third-party-tools #attribution #reddit #audience-growth #beta-launch #reddit-pro
Artificial intelligence
fromDigiday
1 day ago

Publishers are hunting for AI prompt data - now they're starting to get it from third-party companies

Publishers are gaining new third-party tools to track and attribute AI-driven visibility in AI search, including Google's AI Overviews and AI Mode.
Social media marketing
fromSocial Media Today
3 months ago

Reddit Adds Tools to Help Publishers Share Their Content in the App

Publishers can use Reddit sharing and engagement analytics to track story distribution, measure views/upvotes/clicks, and grow audiences via targeted community insights.
fromThe Verge
3 months ago

Reddit is testing a way to read articles without leaving the app

On the user side, the most significant change is a test that allows readers to open article links directly in the Reddit app, with Reddit comments from other users pinned to the bottom. In other words, you can scroll through an article while reading Reddit comments. Reddit spokesperson Courtney Geesey-Dorr told The Verge that the feature respects publisher paywalls, meaning some users may hit subscriber-only content; some publications may opt to share unlocked gift links or soften their paywalls for Reddit users.
Social media marketing
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