#sales-incentives

#sales-incentives

Affordability for buyers and builders remains a top concern, said NAHB Chairman Bill Owens in a statement. Many buyers remain on the fence waiting for lower interest rates and due to economic uncertainty. Builders are facing elevated land, labor and construction costs and nearly two-thirds continue to offer sales incentives in a bid to firm up the market.

A well-crafted sales incentive program can transform ordinary performers into extraordinary achievers by providing motivation and growth opportunities beyond just a paycheck.