#social-media-decline

#social-media-decline

Evidence has been growing steadily that social media as we have known it in the past - Twitter, Facebook, Instagram, Snapchat, even TikTok - is not growing at anything like the pace it did before, and in some cases is already shrinking. The Financial Times recently reported that a study it commissioned - an analysis of the online habits of 250,000 adults in more than 50 countries - found social media use peaked in 2022 and has since gone into steady decline.