"Adobe Firefly feels like the best-kept secret in software right now. Adobe is aggressively talking up the app and its capabilities at events like Adobe MAX, but even with so much limelight, it doesn't get nearly the attention that competitors do. The Firefly app is a creative AI playground that lets you use generative models to create images, videos, and more, but it can do more, from batch editing photos to turning a single frame into a full video."
"Adobe Firefly is a suite of generative AI tools built around creative workflows, be it vector graphics, photo and video editing, or even creative ideation. There are several Firefly features built into Adobe's Creative Cloud apps, from Photoshop to InDesign, but I'm focusing on the web-based Firefly application here. It combines all of Adobe's generative AI features in one spot, and it's integrated with other web-based tools, including Photoshop Web and Adobe Express."
Adobe Firefly centralizes generative-AI capabilities for creative workflows, spanning vector graphics, photo and video editing, and creative ideation. The web-based Firefly application integrates with Creative Cloud apps such as Photoshop and InDesign, plus web tools like Photoshop Web and Adobe Express. Firefly leverages dozens of models from Adobe and third parties including Google, OpenAI, ElevenLabs, and Topaz to enable image and video generation, batch photo editing, and extending a single frame into full video. The platform includes Boards for infinite-scrolling ideation canvases, upload-and-generate features, and preset workflows for mixing and applying content across projects.
Read at WIRED
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