"Big moves are happening behind the scenes at Lidl-Trek, and this one could reshape the top end of the WorldTour. After months of negotiation and public hints, Lidl has officially acquired a majority stake in the UCI WorldTour squad, sealing the deal with long-time partner Trek Bicycle to form a deeper, more ambitious alliance aimed squarely at one goal: becoming the number one team in professional road cycling."
"The agreement was signed on October 24, 2025, just as the team wrapped its annual fall camp - this time held at Lidl's global headquarters in Bad Wimpfen, Germany. More than 160 team members, riders, and staff from the men's, women's, and development squads were in attendance, marking the first official step into the 2026 season under the new ownership structure."
Lidl completed a majority acquisition of the UCI WorldTour squad on October 24, 2025, partnering with long-time collaborator Trek Bicycle. The deal integrates Lidl's organizational resources with Trek's technical role, while Trek retains a significant stake and continues as equipment supplier. Lidl will host part of the team's operations at its Bad Wimpfen headquarters, establishing a logistics and performance center to serve as the European base. More than 160 riders, staff, and development squad members attended the fall camp marking the transition. The partnership aims to build an in-house performance ecosystem to attract and develop top talent and accelerate results.
Read at Bikerumor
Unable to calculate read time
Collection
[
|
...
]