"Computer Weekly Buyer's Guides map the IT buying cycle of our readership onto relevant editorial that will inform and educate readers and help them in making the right buying decision. On a three-week cycle, the publication runs a series of articles focused on a particular category of software/hardware/IT service. Articles appear in the features section of the Computer Weekly ezine, which can be downloaded as a PDF or viewed as an SEO-optimised Buyer's Guide page on the Computer Weekly website."
"The Buyer's Guide PDF downloads point readers to the online Buyer's Guide, where they will be able to access all the articles in one place, along with additional content, such as blog posts and related articles. The editorial team updates the Buyer's Guide schedule on a quarterly basis to ensure the chosen technologies are topical and to respond to short-term commercial opportunities."
Computer Weekly Buyer's Guides map the IT buying cycle to targeted editorial that helps readers make purchasing decisions. The publication runs a three-week cycle of articles focused on a single software, hardware or IT service category. Articles publish in the features section of the Computer Weekly ezine and are available as downloadable PDFs or as SEO-optimised Buyer's Guide pages online. PDF downloads point readers to the online Buyer's Guide, which aggregates all articles and additional content such as blog posts and related articles. The editorial team updates the Buyer's Guide schedule quarterly to keep technologies topical and respond to short-term commercial opportunities. Guides include market overviews, analyst perspectives and in-depth case studies.
Read at ComputerWeekly.com
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