"Kickstarter's chief legal officer, chief strategy officer, vice president of product, and vice president of creator and backer success are among the people leaving, Fortune has learned. As part of the changes, Kickstarter's vice president of brand marketing, Courtney Brown Warren, was promoted to chief marketing officer, and Mahesh Guruswamy, Kickstarter's chief technology officer, was promoted to chief product and technology officer."
""Kickstarter is undergoing a strategic restructuring to become a more agile and collaborative organization. This means a flatter management structure, streamlined workflows, and teams aligned for better synergy," a Kickstarter spokeswoman said in a statement. She added, "This change will ultimately allow us to better serve the creative projects and communities that are at the heart of Kickstarter.""
"Once a buzzy startup in New York's burgeoning tech scene, 15-year-old Kickstarter has been trying to reinvent itself after years of flatlined growth, CEO turnover, and contentious union push by rank-and-file employees. This week's shakeup is the latest attempt by the company to restore its relevance, now under CEO Everette Taylor, who took over the position in 2022."
"Taylor, who was hired as CEO shortly after Andreessen Horowitz's crypto arm secretly led a $100 million tender offer three years ago, announced the changes on Thursday during the company's all-hands meeting. But rumors of the changes had already been circulating around the company after a Slack automated bot notified staffers that people's accounts had been deactivated."
Kickstarter is restructuring senior leadership by parting ways with seven executives or senior leaders and promoting two people within its C-suite. The departures include the chief legal officer, chief strategy officer, vice president of product, and vice president of creator and backer success. Courtney Brown Warren, vice president of brand marketing, was promoted to chief marketing officer. Mahesh Guruswamy, chief technology officer, was promoted to chief product and technology officer. The company, led by CEO Everette Taylor since 2022, is attempting to restore relevance after years of flatlined growth, CEO turnover, and a contentious union push. The company states the changes create a flatter management structure, streamlined workflows, and better-aligned teams to serve creative projects and communities.
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