
"Your Slack, WhatsApp, and Teams are pinging. Someone just scheduled a "quick sync" that will absolutely not be quick. Your ability to get out from in front of your laptop has been derailed. Frustrated, you need to disappear for two hours without triggering your laptop's location services. Put on your OOO message, "Gone to Havana," and step through the doors at 270 Columbus Avenue, a 1920s era bank that has reinvented itself as a place to rum-inate about all the other parts of your life."
"So, how did Beverage Director Jayson Wilde create traditional Havana flavors in San Francisco? He scoured through distribution catalogs, examining over 150 globally-sourced rums, then created nine custom blends that reverse-engineer the taste of authentic Cuban rum. This man built his own replica Cuban rum from scratch because the government said he couldn't have the real thing. And it works. The reconstructed rum tastes more authentically Cuban than "Havana Club," another facsimile that's only legal because it is made in Puerto Rico."
Long Weekend occupies a 1920s bank at 270 Columbus Avenue and offers an immersive Cuban-themed experience with live music, transforming visual art, and environmental Havana sounds. Guests can escape work interruptions and relax by ordering classic cocktails like mojitos made to evoke Havana flavors. A 60-year-old US embargo still blocks Cuban rum imports, so Beverage Director Jayson Wilde analyzed over 150 globally sourced rums and developed nine custom blends that reverse-engineer authentic Cuban rum. The reconstructed rum reportedly tastes more authentically Cuban than Havana Club. Wilde and partner Sheehy cultivate Cuban and American mint varieties on a closed rooftop to enhance authenticity.
Read at San Francisco Bay Times
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