"In a world increasingly dominated by digital processes and rapid manufacturing, the relevance of age-old artisanal craft remains a powerful testament to enduring design. This ongoing narrative - where tradition is not simply preserved but actively evolved for modern living - is exemplified by Ferreira de Sá's new ALÉM TEJO collection. It adapts handwoven and hand-knotting techniques from ancient Alentejo, Portugal to realize artisanal, material-rich rugs fit for the modern day."
"Ferreira de Sá, one of Europe's biggest rug manufacturers, continues to bridge heritage techniques and the modern day with three new handmade rugs within its ALÉM TEJO collection: Solo, Planura, and Talha. This collective body of work is an homage to the Alentejo region in southern Portugal - a landscape characterized by expansive plains, sun-bleached architecture, cork oak forests, and a deliberate, rural pace of life."
Ferreira de Sá's ALÉM TEJO collection adapts handwoven and hand-knotting techniques from ancient Alentejo to produce three handmade rugs: Solo, Planura, and Talha. The designs reflect expansive Alentejo plains, sun-bleached architecture, cork oak forests, and a slow rural pace through restrained surfaces rather than overt motifs. Hand-knotting builds dense, lasting relief knot by knot, while hand-weaving produces broader textural gestures via traditional wooden looms. Raw materials and age-old methods create material-rich surfaces that emphasize texture, time, permanence, and presence. The collection balances heritage craftsmanship with modern living requirements, yielding artisanal rugs suited to contemporary interiors.
Read at designboom | architecture & design magazine
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