How Rivian's Also Is Reinventing The Electric Bike
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How Rivian's Also Is Reinventing The Electric Bike
"Far too much of the conversation around where mobility is going next centers around electric cars. If you really want to slash pollution and create the safer, less congested cities of the future, arguably, the smaller, cheaper electric bike is a much better bet. After all, a battery-powered car is still a car. E-bike sales are already taking off globally. But a new startup called Also, born within Rivian, hopes to take the space the next level."
"The idea: Take the clean-sheet, ground-up, tech-driven approach Tesla and Rivian applied to cars, and do the same thing for smaller-than-car electric vehicles. In spite of the level of friction and the pain points necessary to say yes to the mode today, the adoption is that high, Chris Yu, Also's president, told me. So we thought, hey, if we just created some of this Rivian magic within the category, we could really inspire widespread adoption."
"In more ways than I could've imagined, the TM-B brings the seamless, satisfying experience that Rivian and Tesla drivers know and love to a two-wheeler that costs about a tenth as much. It boasts a bevy of ingenious features and a charming infotainment system that puts some cars to shame, plus the ability to download over-the-air upgrades over time. On top of all that, it's a joy to ride and still costs less than some competitors."
Electric bikes offer a smaller, cheaper route to reducing pollution and congestion compared with battery-powered cars. E-bike sales are growing globally. Also, a startup born within Rivian, applies a clean-sheet, tech-driven approach to smaller-than-car electric vehicles. Also's TM-B is a ground-up e-bike with an unusual shape, engineered features, a car-like infotainment system, over-the-air upgrade capability, and competitive pricing. The TM-B delivers a seamless, satisfying riding experience, numerous ingenious capabilities, and the company plans additional products including electric quads. The TM-B aims to inspire broader adoption of not-car mobility.
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