"Most people refresh LinkedIn all day seeking validation, not growth. They scroll during lunch breaks, check notifications between meetings, and wonder why their follower count barely moves. They have zero intention for the platform. They're not following a strategy, and they're ultimately wasting their time. But you're not like them. Log on without a goal and you've already lost."
"Treat LinkedIn like a stage, not a waiting room. Give yourself 25 minutes to post or draft, then close it. If you're still scrolling after half an hour, you're not working on your business. You're avoiding it. A timer creates urgency, and urgency creates focus. The founders getting the most from this platform have a system for creating great content."
"Get involved in the discussion around other people's content, because this is how you grow on. LinkedIn. Drop generic "great post" responses but do not replace them with AI-generated slop; that's a guaranteed method for ruining your reputation. Instead, comment with lived experience, perspective, personality and value."
"Commenting does what posting alone cannot. It puts you in front of audiences you haven't earned yet. The algorithm rewards activity, and strategic comments on high-visibility posts get you seen by thousands without creating a single piece of your own content."
Most people use LinkedIn for validation and distraction, refreshing feeds without a strategy and seeing little follower growth. Growth requires a goal and a system. Treat LinkedIn like a stage by setting a performance window, such as 25 minutes to draft or post, then closing the app to avoid scrolling and avoidance. Use a second timed window for commenting on others’ content. Commenting should be purposeful and add lived experience, perspective, personality, and value rather than generic praise or low-quality AI responses. Strategic comments on high-visibility posts can reach new audiences and earn visibility without creating original posts every time.
Read at Forbes
Unable to calculate read time
Collection
[
|
...
]