Get back: Beatles' Apple Corps to turn former London base into seven-storey visitor attraction

"Apple Corps has now re-acquired the building in Mayfair, central London, and plans to open it to the public as a new tourist attraction in 2027. Across seven floors, The Beatles at 3 Savile Row will showcase items from the Apple Corps archives and host temporary exhibitions and a shop. The biggest attractions, however, will be a recreation of the studio where the band recorded their last album, Let It Be, and access to the rooftop where that poignant final concert was performed."

"The Beatles founded Apple Corps in the late 60s to gain control of their own financial affairs and with the intention of backing other artistic and business ventures, ranging from music and film to retail and electronics. When the band split in 1970, it found new purpose as the guardian of their legacy, stewarded by their former road manager, Neil Aspinall, until shortly before his death in 2008. Apple Corps left Savile Row in 1976 and today the company's chief executive is Tom Greene, who is overseeing the ambitious return."

"Paul McCartney, who recently revisited the Georgian mansion house, said: There are so many special memories within the walls, not to mention the rooftop. The team have put together some really impressive plans and I'm excited for people to see it when it's ready. His bandmate Ringo Starr described it as like coming home."

"Every single day, fans are taking pictures of the outside of 3 Savile Row but next year they can go in, he said. Regarding the rooftop, he confided: Even the railings remain the same from that"

3 Savile Row in Mayfair, London, is an iconic pop and rock site tied to the Beatles. Apple Corps previously occupied the building and it hosted the band’s final public rooftop performance in 1969. Apple Corps has re-acquired the Georgian mansion and plans to open it in 2027 across seven floors. The visitor experience will include items from Apple Corps archives, temporary exhibitions, and a shop. Major highlights will be a recreated studio where Let It Be was recorded and access to the rooftop. Paul McCartney described the memories and rooftop, while Ringo Starr said it feels like coming home. Apple Corps was founded to manage the band’s financial affairs and support creative ventures, and later served as guardian of their legacy.

Read at www.theguardian.com