"The stadium is undergoing a major overhaul of its south end - the one facing the San Gabriel mountains - that will transform 5,000 underutilized bench seats into a field-level club featuring slightly more than 1,000 VIP seats. The transformation is expected to be finished in time for UCLA football 's home opener against San Diego State on Sept. 12."
"The $30 million project, funded by private donations and sponsors, features luxury amenities, including a 360-degree bar. The transformation is expected to be finished in time for UCLA football 's home opener against San Diego State on Sept. 12."
""We honor the past, but we're going to continue to move into the future," said Jens Weiden, the Rose Bowl's chief executive officer. "We never thought to stop this project, no matter what came up.""
"Last October, in the wake of UCLA's threats to terminate its contract with the stadium, the Rose Bowl Operating Co. and the City of Pasadena filed a lawsuit to force the Bruins to honor the remaining two decades of their deal and keep their home football games at the historic venue through 2044. UCLA is staying put for next season and there are indications the sides could be quietly heading toward a settlement that would keep the Bruins in place for the foreseeable future."
The Rose Bowl is renovating its south end facing the San Gabriel mountains by replacing 5,000 underutilized bench seats with a field-level club that will seat slightly more than 1,000 VIP fans. The $30 million project is funded through private donations and sponsors and includes luxury amenities such as a 360-degree bar. The renovations are expected to be completed in time for UCLA football’s home opener on Sept. 12. The stadium is balancing tradition with modern upgrades while preserving its historic character. The changes come amid prior contract disputes involving UCLA, with indications of potential settlement talks that could keep UCLA at the Rose Bowl beyond the near term.
Read at Los Angeles Times
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