MLB postseason seeing increased audiences in the U.S., Canada and Japan

"NEW YORK - Major League Baseball is having its most-viewed postseason in the U.S. since 2017 through the League Championship Series. Viewership is averaging 4.48 million according to MLB and Nielsen, a 13% increase over last year. Most of the gains are due to the first two rounds. The AL Championship Series on Fox, Fox Sports 1, Fox Deportes and streaming averaged 4.99 million viewers across the seven games."

"TNT Sports was hurt by the Los Angeles Dodgers posting a four-game sweep over the Milwaukee Brewers, and Shohei Ohtani's epic three-homer game and 10-strikeout performance in Game 4 taking place on a Friday night and averaging 3.51 million. The series averaged 4.7 million, a 17% decline from last year's six-game series between the New York Mets and Dodgers on Fox."

"MLB has also seen substantial growth in Canada and Japan. Toronto's victory putting it in the World Series for the first time since 1993 averaged 6 million in Canada and was the most-watched Blue Jays game on Sportsnet in Canada. Ohtani's outstanding performance in Game 4 averaged 10.26 million viewers in Japan, the second most-watched LCS game in the country's history. The 16-hour time difference between Tokyo and Los Angeles meant the game was taking place on Saturday morning in Japan."

Major League Baseball postseason viewership in the U.S. through the League Championship Series is averaging 4.48 million, a 13% increase over last year. Most gains come from the first two rounds. The AL Championship Series across Fox networks and streaming averaged 4.99 million viewers. TNT Sports' coverage was hurt by the Dodgers' four-game sweep and by Shohei Ohtani's three-homer, 10-strikeout Game 4 on a Friday, which averaged 3.51 million. The Blue Jays' 4-3 Game 7 win over the Mariners averaged 9.03 million and peaked at 12.35 million. Canada and Japan recorded notable gains, including 6 million in Canada and 10.26 million for Ohtani's Game 4 in Japan. The NLCS averaged a Japanese record 7.34 million, up 26%.

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