"Starting May 15, Mattel and Vrbo are opening bookings for six limited-time vacation home stays built entirely around the spirit of game night. Six properties across the U.S., two tiers of experience, and one very clever price point: $4 per night. That last part is a deliberate nod to UNO's iconic Draw 4 card (which can make or break relationships), and it's the kind of detail that makes you smile whether you're a brand person or not."
"The stays are divided into two experiences. At the top end sit the two “Wild Card” homes, located in the Hollywood Hills and Texas Hill Country. These are the full production: UNO-themed décor, organized game nights, and an in-home dining experience. They're designed for groups of up to 10 guests who want the whole immersive package, the kind of weekend that's more curated getaway than casual vacation."
"Then there are the four “Play It Your Way” stays in Winter Park, Colorado; Palm Desert, California; Panama City Beach, Florida; and Atlanta, Georgia. These are a little more relaxed, but still come with a co-branded UNO x Vrbo Welcome Kit, a game room, and either a pool or hot tub. Essentially, they're the version for people who want the fun without the fuss."
"All six properties are bookable for one three-night stay, Friday to Monday, on a first-come, first-served basis. Bookings open May 15 at 1 PM ET. I'll be honest: at $4 a night, they are going to go fast. What makes this collaboration genuinely interesting, beyond the price tag, is the attention that went into the actual product."
Mattel and Vrbo are opening bookings for six limited-time vacation home stays built around game night. Bookings begin May 15 at 1 PM ET for stays across the United States, available for one three-night stay from Friday to Monday on a first-come, first-served basis. The price is $4 per night, tied to UNO’s Draw 4 card. Two “Wild Card” homes in the Hollywood Hills and Texas Hill Country offer full production, including UNO-themed décor, organized game nights, and an in-home dining experience for up to 10 guests. Four “Play It Your Way” homes in Winter Park, Palm Desert, Panama City Beach, and Atlanta include a co-branded Welcome Kit, a game room, and a pool or hot tub.
Read at Yanko Design - Modern Industrial Design News
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