"Paramount says the price increase will "fuel continued reinvestment in the user experience and deliver an even stronger slate of programming" going forward. Like many other streamers, Paramount has hiked the price of its streaming service on an almost yearly basis. Paramount Plus raised prices in 2023 before hiking them further last June, bringing its ad-free Premium plan to $12.99 / month, while its ad-supported tier sits at $7.99 / month."
"The price change comes just months after Paramount completed its deal to merge with Skydance, kicking off some big shifts at the company, including mass layoffs and the appointment of The Free Press founder Bari Weiss as the head of CBS News. Paramount has also announced that it will require employees to return to the office full-time, five days a week, starting in January."
Paramount Plus will implement price increases in the U.S. during the first quarter of 2026 without specifying amounts. The company frames the hike as funding reinvestment in the user experience and a stronger programming slate. Recent years have seen near-annual price increases, with the ad-free Premium plan at $12.99/month and the ad-supported tier at $7.99/month. The company completed a merger with Skydance, enacted layoffs, appointed Bari Weiss to lead CBS News, and mandated full-time office return. Paramount added subscribers, secured a $7.7 billion UFC deal, is retiring free trials, and plans tech and AI upgrades.
Read at The Verge
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