"Paxton accused Netflix of being “a logging company that records and monetizes billions of behavioral events-and occasionally streams movies,” saying the streaming company “uses intentional engineering to track and log users' viewing habits, preferences, devices, household networks, application usage, and other sensitive behavioral data.” The lawsuit alleges data collection occurs across both adult and children’s user profiles, and that the information is used to create detailed advertising profiles."
"Paxton also claims Netflix designs its platform to be “addictive”, citing its autoplay function. “Netflix has built a surveillance program designed to illegally collect and profit from Texans' personal data without their consent, and my office will do everything in our power to stop it,” Paxton said in a statement as part of the announcement."
Texas Attorney General Ken Paxton filed a 59-page lawsuit against Netflix in Collin County. The claim is that Netflix collects consumer data from adult and children’s profiles without knowledge or consent. The lawsuit alleges Netflix uses engineering to track and log viewing habits, preferences, devices, household networks, application usage, and other sensitive behavioral data. Paxton further alleges Netflix shares this data with commercial data brokers and advertising companies to create detailed advertising profiles. The announcement also alleges Netflix designs its platform to be addictive, citing autoplay. The lawsuit seeks to stop the alleged practices and protect Texans from deceptive data collection and advertising behavior.
Read at Cbsnews
Unable to calculate read time
Collection
[
|
...
]