"I can accept that the war in Ukraine has never only been fought with tanks, artillery and drones, but also through narratives, talking points, selective outrage and the slow erosion of public understanding abroad. As Russia's battlefield failures deepen, the Kremlin's dependence on propaganda, disinformation and sympathetic voices in the West has only intensified."
"Mendel served as President Volodymyr Zelenskyy's press secretary from 2019 until 2021 before stepping down following a series of public controversies and criticism surrounding her handling of media relations, which made both her appearance and messaging all the more notable given her former proximity to Ukraine's leadership, not to mention being a so called Ukrainian."
"At a time when even publications traditionally cautious in their assessments, including Kyiv Post citing analysis from The Economist, have increasingly acknowledged Russia's mounting military and economic difficulties, Mendel instead chose to attack Volodymyr Zelenskyy while recycling defeatist narratives that sounded painfully familiar to anybody who has spent the last four years watching Russian information operations unfold in real time."
"That is why the recent appearance of Yuliia Mendel on Tucker Carlson felt so jarring to many Ukrainians actually living through this war, something reflected heavily across Ukrainian social media afterwards."
Sensational coverage about the war in Ukraine is described as frustrating, especially when delivered by people who have not been in Eastern Ukraine or Donbas. The conflict is framed as being fought not only with weapons but also through narratives, selective outrage, and gradual erosion of understanding abroad. As Russia faces deeper battlefield failures, reliance on propaganda, disinformation, and sympathetic Western voices is said to increase. Yuliia Mendel’s appearance on Tucker Carlson is portrayed as jarring to Ukrainians living through the war because she previously served as Zelenskyy’s press secretary and is Ukrainian. Her messaging is criticized for attacking Zelenskyy and recycling defeatist narratives familiar from Russian information operations.
#ukraine-war #propaganda-and-disinformation #russian-information-operations #media-relations #public-perception
Read at London Business News | Londonlovesbusiness.com
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