"TikTok is the latest social media platform to offer a paid ad-free experience. The short-video platform announced a £3.99 subscription service in the UK, which will be available in the coming months for users aged 18 or older. Apart from removing all ads inside the app, TikTok promises its subscription tier will also prevent user data from being used for advertising purposes. Users can still continue to use TikTok for free with personalized ads."
"Other social platforms like Facebook and Instagram also have ad-free subscription tiers in the UK and other regions with the same basic model of preventing user data from being used for marketing-related uses. These ad-free tiers are a response to the UK's General Data Protection Regulation (GDPR) law, which prevents companies from collecting user data without consent from users."
TikTok launched a £3.99 ad-free subscription option in the UK for users aged 18 or older. The paid tier removes all ads inside the app. The subscription also promises that user data will not be used for advertising purposes. Users can still use TikTok for free, but free access includes personalized ads. Facebook and Instagram also offer ad-free subscription tiers in the UK and other regions. These tiers follow a similar model that limits marketing-related use of user data. The changes are linked to the UK’s GDPR requirements, which restrict collecting user data without user consent.
Read at GSMArena.com
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