"Marley Alles started out in accounting. She thought that her dream was to work at a big company. "And then once I got there, I was like 'oh, that's it," she told TechCrunch. Alles began fostering other passions and found herself curious about the world of startups. She would listen to every podcast and read each book, taking notes on topics that interested her."
"Alles launched Rax earlier this year as a peer-to-peer clothing rental company. It functions right now as a marketplace (it does not own any clothing inventory), where users scroll through listings and connect with people who have clothing items they want to rent. She's bootstrapped the company so far, enough to fully code the app and officially launch it. The first few customers were her friends and family, and the rest came by word of mouth."
Marley Alles transitioned from an accounting career to startup exploration by consuming podcasts and books. A wave of friends marrying prompted heavy spending on dresses and a borrower sparked the idea to scale clothing sharing. Alles created Rax, a peer-to-peer clothing rental marketplace that does not own inventory and connects users to rent garments from one another. Alles bootstrapped development, coded and launched the app, and acquired initial customers through friends, family and word of mouth while building in public. Rax reached about 5,000 users and positions itself alongside Rent-the-Runway and other rental platforms as a sustainable consumption option.
Read at TechCrunch
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