#agile-marketing

[ follow ]
#positionless-marketing #marketing-operations #customer-retention #personalization #micro-battles
Marketing
fromMarTech
1 week ago

What they don't teach you about marketing at Harvard Business School: Being positionless | MarTech

Positionless Marketing empowers one marketer to own insight-to-measurement, collapsing handoffs so speed, accountability, and immediate action improve retention outcomes.
Growth hacking
fromForbes
3 weeks ago

The End Of Year-Long Campaigns: How AI-Powered Micro Battles Win In Real Time

Marketing teams must treat annual plans as scaffolds and launch rapid, targeted micro-battles within days to seize fast-moving opportunities and maintain competitive advantage.
[ Load more ]