#charity-marketing

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Marketing tech
fromExchangewire
7 months ago

Creative Data Provider DAIVID Gives Charities Free Access To AI Ad Testing Tool

DAIVID offers free access to its AI-powered Creative Data Feed so UK and US charities can test and optimise ad emotional, attention, and brand impact.
Fundraising
fromThe Drum
10 months ago

Teenage Cancer Trust's Warren Fiveash on why charity marketers need a big brand mindset

Charity marketers must think like commercial brands and embrace risk.
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