fromMedium
2 days agoDaily UX Writing Challenge: Day 1
To begin, I mapped out the situation to understand what both the user and organization aim to achieve. User intent: Return home (from local airport) Desired result: Get home with minimal delay and additional cost User goals: Know the resolution and next steps User's emotional states: Surprise, stress, and frustration Organization goals: Deliver bad news clearly while minimizing user frustration and maintaining trust in the brand.
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