#organic-cotton

#organic-cotton

We independently select these products-if you buy from one of our links, we may earn a commission. All prices were accurate at the time of publishing. I've owned my current collection of bath towels for a really long time, so long that they've lost their original softness and color. They are just fine for my husband and I to use, but if we were to have overnight guests, I wouldn't dare to let them use them.

Year after year, Boll & Branch ranks among the best brands for all things bedding and bath. Often hailed as some of our top-rated luxury products, these organic, high quality picks are worth the splurge-but it doesn't hurt to save when you can. That's why we're eager to share that the best Boll & Branch Amazon Prime Day deals make it significantly easier to bring our must-haves home.

Organic cotton is not necessarily softer than regular cotton, but it's definitely better for the environment (think no pesticides), so I'm willing to shell out more for it.