Marketing techfromAdExchanger1 day agoReady, Set, Upfront | AdExchangerAmazon is competing with traditional networks in upfront advertising by leveraging its data and technology capabilities.
Media industryfromDigiday11 months agoAgency execs expect sports to push the upfront's pace, pricing with up to double-digit spending increasesSports is expected to dominate this year's upfront advertising marketplace.