Busch Light Apple beer is back: Anheuser-Busch confirms limited-time return of viral 'Bapple'
Briefly

Anheuser-Busch has officially confirmed the return of Busch Light Apple, the apple-flavored lager, to stores starting May 2023 after a three-year absence. Fans of the beer have expressed their enthusiasm and support through social media, creating dedicated groups to mourn its earlier discontinuation. Marketing head Krystyn Stowe noted the strong demand for the product, revealing that many comments on Busch Light's posts ask for the apple variant. While fans celebrate the return, the company hinted at further updates or developments that might follow this announcement.
Before Busch Light Apple was taken off shelves, our fans chased down trucks to get their hands on it. They created Facebook groups...
Read at Fast Company
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