The article discusses how copying and pasting AI-generated content into rich text editors may leave behind invisible HTML markers that can be detected by search engines. SEO expert Bill Hartzer points out specific metadata such as 'data-start' and 'data-end' attributes that may indicate content is AI-generated, potentially influencing search engine behavior and rankings. He suggests using the Screaming Frog SEO Spider to identify these issues and provides a code snippet for visually isolating problematic text to remedy the situation, emphasizing the need for digital content transparency.
Copying AI-generated content into your CMS might leave behind invisible markers in HTML, which can signal search engines that content wasn't human-written.
Using tools like Screaming Frog SEO Spider can help identify pages where AI-generated content was pasted, revealing hidden metadata unnecessarily embedded in the HTML.
About 6% of a site's posts could show signs of AI content in the HTML, which can impact content interpretation and ranking by search engines.
To isolate AI residue in your HTML, you can use a simple piece of code in your browser's Developer Tools to highlight problematic text.
Collection
[
|
...
]