"Consumers pay 2.50 a time for a collection bag. British households have an average 30 broken tech items each up from 20 four years ago, according to non-profit organisation Material Focus. Britons dispose of about 2m tonnes of electronic waste every year. Retailers must now offer take-back schemes and some councils do kerbside collections but it can still be hard to find an easy way to get rid of small items such as cables, chargers and old phones."
"The service has been trialled in four regions and would now be expanded across the group's operations. It also has plans to tackle other waste such as soft plastics or textiles in future. It is about how we build a stronger proposition and make ourselves more valuable to our customers, he said, with a focus on sustainable growth rather than blowing the barn doors off."
The Modern Milkman, founded in Burnley in 2019, delivers groceries to more than 100,000 UK households and operates via local independent suppliers and franchisees across about 40% of the country. The business will collect unwanted or broken toys, mobile phones and laptops in paid collection bags (£2.50 each) and send items to recycling specialist EMR Group for repurposing or recycling. British households average 30 broken tech items and the UK discards around 2 million tonnes of electronic waste annually. The service was trialled in four regions, will expand across operations, and may later include soft plastics and textiles.
Read at www.theguardian.com
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