Nissan's latest comeback attempt: self-driving vehicles equipped with Wayve's technology
Briefly

Nissan's latest comeback attempt: self-driving vehicles equipped with Wayve's technology
"In a recent demonstration of the technology developed by British company Wayve, a Nissan Ariya sedan outfitted with 11 cameras, five radars and a next-generation sensor called LiDAR maneuvered its way through downtown Tokyo, braking for red lights as well as pedestrians and other cars at intersections. It's set to be available in 2027, although Nissan did not give the models or other details."
"It's an already-crowded field. The self-driving car market is estimated to reach $2 trillion by 2030, according to market researcher IndustryARC, riding on the back of advances in AI, sensor technologies and data processing capabilities. Japan's top automaker, Toyota Motor Corp., has a partnership deal with Waymo, another self-driving technology developed by Google. Waymo has also arrived in Japan, in partnership with a cab company, but it's still in the testing stage."
"Other automakers are also working on autonomous driving technology, including Honda Motor Co., General Motors and Mercedes-Benz, as well as companies outside the auto industry like Amazon and its subsidiary Zoox. Nissan's push comes at a time when the overall Japanese auto market is facing serious challenges because of President Donald Trump's tariffs. Nissan especially is struggling. It has slashed jobs and appointed a new chief executive, Ivan Espinosa, to attempt a turnaround."
Nissan is developing self-driving vehicles using technology from British company Wayve and demonstrated a LiDAR-equipped Ariya sedan navigating downtown Tokyo. The system used 11 cameras and five radars to brake for red lights, pedestrians and other cars, and the technology is targeted for availability in 2027. The global self-driving market could reach $2 trillion by 2030, driven by AI, sensors and data processing. Competitors include Toyota with Waymo, Honda, General Motors, Mercedes-Benz and nontraditional entrants like Amazon/Zoox. Nissan faces domestic market pressure and corporate challenges, including job cuts and a new CEO appointment to drive a turnaround.
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