"Last month, while promoting his latest film The Rip for Netflix, Matt Damon highlighted a new issue for filmmakers, described as "second screen". When making a film for a streaming service rather than a cinema, directors can expect the at-home viewer to be easily distracted by their phone, so they need to be sure to repeatedly hammer home the key plot points."
"A recent poll revealed most people admit being addicted to their smartphone. Sarah Caden talked to some ordinary users about the impacts, both good and bad. This "second-screen" behaviour is something many of us can relate to. The TV screen content is dragging, or you can't remember where you know that actor from, so you reach for the phone."
A recent poll revealed most people admit being addicted to their smartphone. Ordinary users report both positive and negative impacts from constant phone use. Filmmakers creating for streaming face a 'second-screen' challenge because at-home viewers are easily distracted by phones, requiring repeated emphasis of key plot points. 'Second-screen' behaviour is common: when television content feels slow or an actor's identity is uncertain, viewers often reach for their phones. These frequent distractions fragment attention during viewing, altering how audiences engage with screen narratives and prompting creators to adapt storytelling strategies for distracted home viewers.
Read at Independent
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