"One American user, who asked to remain anonymous to avoid being punished by the platform, shared a screenshot showing that when he logged into the platform in April, a banner appeared that read 'Your account is a rednote account. We have automatically redirected you to rednote.com.'"
"Jerry Liu, a Vancouver-based TikTok influencer known for sharing funny content about Rednote itself, said in a November video that he was told by staff at the company's Shanghai office that international users should expect to see less Chinese content and more North American content in the future."
"Those who stayed often did so because they value reading about and talking directly with Chinese people living in China. They now worry that a corporate split could destroy what had been one of the strongest bridges between the Chinese internet and the wider world."
Rednote users have reported automatic conversions of their accounts from the Chinese version to the international version. An American user noted that this change occurred after logging in with a non-Chinese IP address. Many users who migrated to Rednote from TikTok are concerned that a corporate split could diminish the platform's unique connection to Chinese culture. Influencer Jerry Liu expressed frustration over expectations of reduced Chinese content and increased North American content, fearing it would lessen the platform's appeal. Previous attempts by Rednote to localize failed to gain traction.
Read at WIRED
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