Disney announced the full integration of Hulu into Disney+ by 2026, a decision that has garnered support from employees. Many employees anticipate that this integration will accelerate technological improvements and enhance overall service quality. A more unified app is expected to lead to better product quality, streamlined maintenance, and improved recommendations for viewers. Recently, a unified ad server was introduced for both platforms, which will simplify ad operations and increase efficiency. Financial analysts predict that this integration could save the company about $3 billion by eliminating redundant costs.
Disney is fully integrating Hulu into Disney+ by 2026, a move that employees believe will enhance tech advancements, improve quality, and strengthen the brand.
A unified app built on a single tech platform is expected to positively impact product quality, innovation, maintenance, and content recommendations for users.
Moving to a single ad server for Disney+ and Hulu aims to streamline the ad business, reducing effort needed for launching campaigns and improving efficiency.
This deeper integration could potentially lead to savings of around $3 billion by cutting redundant technology and administrative expenses, enhancing Disney's financial standing.
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