Google faces scrutiny from the UK's Competition and Markets Authority (CMA) over its dominant position in the search services market, holding over 90% of UK searches. Under a new law, the CMA can demand changes if companies hold too much power. Although not currently accusing Google of anti-competitive practices, the CMA has outlined potential changes for Google to consider, including implementing choice screens for users and increasing transparency for publishers. This investigation follows Google's previous scrutiny by US and European regulators regarding its practices.
Google's dominance in the UK search market, holding over 90% of searches, has prompted the Competition and Markets Authority (CMA) to investigate for potential anti-competitive practices.
The CMA is not accusing Google of anti-competitive practices at this time, but is suggesting changes ahead of a final decision in October, including more user choice.
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