"When I saw a man walking down Prince Street in canary yellow pants, a bright blue Aviator Nation sweatshirt, custom sneakers, and a hat that said "GOAT," I knew my wait was over. I was meeting up with Dan Ives, who isn't just a well-known tech analyst and major Tesla bull, but also something of a fashion icon. CNBC is used to guys in Brooks Brothers,but when Ives is on, it's Lilly Pulitzer blazers and lots of hot pink."
"Ives ran his hands through button-downs in Faherty, the first store we went to, while explaining that he's dressed "super different and funky" since he was a kid in Long Island. He eventually landed on a $58 powder blue hat that said "SOHO SURF," even though he was already wearing a hat and holding another one from where he'd gone to lunch. We walked slowly, Ives swinging the paper shopping bag and occasionally checking stocks or texts on his phone."
"Ives told me he tends to wear Vuori or Lululemon at home, and that Aviator Nation is a go-to, but he didn't take me to any of those places. Instead, he led us farther downtown to Snow Milk, where he recently launched a fashion line. Maybe I shouldn't have been surprised that our afternoon turned into something of a business opportunity. Ives told me his sense of style is authentic, but it's also helped boost his brand, especially on social media."
Dan Ives is a prominent tech analyst and outspoken Tesla bull who blends flamboyant fashion into his public identity. Colorful clothing and distinctive looks—canary yellow pants, Aviator Nation sweatshirts, and branded hats—shape public recognition and social media resonance. Ives shops in SoHo, launched a fashion line at Snow Milk, and favors brands like Vuori, Lululemon, and Aviator Nation for everyday wear. His wardrobe choices amplify visibility beyond financial circles, attracting attention from people who may not follow his stock calls. The combination of style and market commentary supports both personal branding and business opportunities.
Read at Business Insider
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