"Allure Security has built an AI-native platform that protects brands and prevents account takeover fraud by scanning the internet, social media, and the dark web to identify threats."
"The company seeks to protect both businesses and their customers by dismantling the infrastructure used in attacks and preventing future incidents through continuous monitoring."
"Customers don't need another stream of alerts. They need a partner that takes full responsibility for the outcome. Our model combines autonomous AI agents with expert human judgment."
Allure Security, a digital brand protection firm, has secured $17 million in a Series B funding round, increasing its total funding to $43 million. The investment was led by Riverside Acceleration Capital, with support from previous investors. Founded in 2009 as a spin-off from Columbia University, Allure utilizes an AI-native platform to combat brand impersonation and account takeover fraud. The company scans various online platforms to identify threats and employs deception technology to protect compromised data. The new funding will enhance platform capabilities and expand market efforts.
Read at SecurityWeek
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