The article outlines the role of a Head of Marketing at Patronus, emphasizing the need for a leader who can build and mentor a high-performing team. The position requires setting strategic marketing directions and developing performance marketing expertise. Responsibilities include establishing KPI-driven reporting, driving innovative marketing campaigns, and evolving SEO strategies. Ideal candidates should have extensive B2C marketing experience, proven leadership skills, and deep knowledge of brand-building and customer acquisition tactics, aiming to foster growth in a dynamic market.
As the leader of the team, you will support your members with their development, ensuring strong mentorship and coaching opportunities that empower personal and professional growth.
The strategic direction for all marketing efforts will hinge upon the ability to drive innovation and launch new channels, while acting as Patronus' in-house performance marketing expert.
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