Making LinkedIn work for you | The Media Mentor

"LinkedIn works best when it feels like a conversation, not a performance. She created The Chichester Social in 2016 to help companies make the most of the platform, because she felt too many treat it like a megaphone."

"The key bit of advice? Be authentic. Debbie's full of more great advice, so give it a listen to help shape your LinkedIn strategy during the very boring job hunt and application process."

LinkedIn functions most effectively when approached as a conversational platform rather than a broadcasting megaphone. Debbie Ford founded The Chichester Social in 2016 to help companies leverage LinkedIn authentically, addressing the widespread tendency to misuse the platform. The primary strategy for successful job searching and networking involves maintaining authenticity in all interactions. Rather than treating LinkedIn as a performance stage, users should focus on genuine engagement and meaningful connections. This approach transforms the job hunt and application process from a frustrating experience into a more productive networking opportunity. Authentic communication and real engagement drive better results than polished, impersonal content.

Read at Acast