"Starting in June 2025, Discord will introduce Video Quests on mobile, allowing users to watch ads for rewards, marking a significant shift from its ad-free past."
"The ads will appear in a 'Quest bar' at the bottom of the screen, accessible via a dedicated Quest tab, integrating a new monetization strategy into the app."
"Discord claims this move grants brand partners access to their engaged mobile audience while maintaining a 'player-centric' approach to advertising."
"While Quests already exist on PC and consoles, introducing ads to mobile suggests a change in Discord's monetization strategy amid IPO speculation."
Discord will launch Video Quests on its mobile platform in June 2025, allowing users to watch ads in exchange for in-game rewards. This change signifies a notable shift from Discord's ad-free legacy, previously established in the PC and console versions. The ads will appear in a quest bar that users can engage with to earn rewards without forced interruptions. This development is seen as a strategy to monetize the app and enhance partnerships with brands, especially alongside IPO discussions following previous high valuations and acquisition talks.
Read at BGR
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