Todd Sawicki and Patrick O'Donnell have launched a Seattle startup called Gumshoe, focusing on helping marketers understand AI search tools like ChatGPT and Claude. They've secured $2 million in pre-seed funding from Pioneer Square Labs. AI search is transforming SEO strategies as it shifts from listing links to recommending specific products. Gumshoe's technology allows marketers to analyze how often their brands are mentioned in AI responses, providing insights into gaining market share. Their analytics also track evolving LLM models, illustrating significant trends in AI-driven recommendations.
Gumshoe's technology generates thousands of conversations with AI models, helping marketers see how their brands are discussed and what sources are cited.
AI tools like ChatGPT and Claude are shaking up the SEO industry as more people switch from traditional search to the new services.
Collection
[
|
...
]