"From court battles to copyright clashes, this week tested the limits of big tech's dominance. In today's MadTech Daily, we discuss Verve Group acquiring Captify, Meta Seeking AI content deals with media firms, and China dropping its Google antitrust case. Amazon is expanding its programmatic integration with SiriusXM, adding programmatic guaranteed deals and private marketplace options for advertisers buying audio inventory."
"But while Amazon builds out its ad stack, it has come under fire over its advertising practices. Both Amazon and Google are now under investigation over whether they misled advertisers on search ad pricing, an inquiry that lands just ahead of their separate federal antitrust trials set for September 22. Google has been in other trouble too: Magnite has sued the tech giant, following an April 2025 ruling that found Google had engaged in exclusionary practices to protect its ad tech dominance."
Verve Group acquired Captify while Meta pursues AI content deals with media firms and China dropped its Google antitrust case. Amazon expanded programmatic integration with SiriusXM, adding programmatic guaranteed deals and private marketplace options for audio advertisers. Amazon and Google face investigations over potential misleading search ad pricing, ahead of separate federal antitrust trials scheduled for September 22. Magnite sued Google after an April 2025 ruling that found Google engaged in exclusionary ad tech practices. Regulators targeted children's digital safety, with the FTC questioning seven AI companies about chatbot risks and France reportedly considering a TikTok probe. Penske Media sued Google over AI Overviews repurposing publisher content.
Read at Exchangewire
Unable to calculate read time
Collection
[
|
...
]