Flip phones remain significant, with over 200 million units sold annually, comparable to smartphone sales. Demand is high especially in regions where smartphones are too expensive. New incentives are motivating users to upgrade from 2G devices. Feature phones, as they are officially called, now support modern functionalities like 4G and app usage. Despite misconceptions, many flip phone users seek apps and new content. There is potential in developing for platforms such as Cloud Phone and KaiOS, which target users in markets like South Asia, Africa, and beyond.
Flip phones are not only surviving but thriving, with over 200 million sales annually, especially in regions where smartphones are unaffordable.
These feature phones continue to evolve, incorporating capabilities like 4G, WiFi, Bluetooth, and the ability to run various applications.
Developing apps for flip phones is similar to Progressive Web App development, with specialized platforms like Cloud Phone and KaiOS focused on non-smartphones.
Users of flip phones are often eager for new content and services, presenting an opportunity in less lucrative but growing markets.
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