"Pedro Dias, a former Googler, asked on X, 'Is everyone noticing Google de-indexing URLs randomly at a higher rate since the beginning of April?' Most responses indicated agreement with this observation."
"Cory replied, 'Seems to be a regular occurrence with updates. Some type of freshness/stale evaluation and quality component. Purge garbage to reduce the index size.'"
"John Mueller from Google stated, 'Some sites go up, some sites go down - I don't see anything exceptional there.' This suggests a lack of significant changes in Google's indexing approach."
SEOs are expressing concerns about Google's indexing practices, noting a potential increase in de-indexing of URLs since April. Some believe this is due to Google's efforts to maintain quality and reduce index size. Various users on X have shared their observations, with some suggesting a possible reporting bug. John Mueller from Google stated that he does not see anything exceptional regarding these changes. The rise of AI-generated content may also be influencing Google's indexing criteria.
Read at Search Engine Roundtable
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